Loudoun County Giving: the 2017 Data is In

Loudoun County Giving: the 2017 Data is In

For a second year, research conducted by the Chronicle of Philanthropy to measure charitable giving reveals lackluster household giving in Loudoun County. While most of Loudoun’s neighboring counties reported an increase in giving between the study’s release first in 2014 and again in 2017, Loudoun County giving rates have remained flat. The study, “How America Gives,” offers an analysis of the giving patterns of Americans who earn $50,000 or more annually and who itemize charitable deductions on their income-tax returns for 2012 and 2015. Itemized giving of these taxpayers represents nearly 80 percent of all individual charitable contributions and offers the best comparison into giving at local levels and includes giving to places of worship and nonprofits serving education, health, animal welfare, etc. The key measure is the giving ratio: This is the total of a locality’s charitable contributions as a share of its total adjusted gross income. For instance, if itemizing taxpayers in a given area earned on average $100,000 and gave away $3,000, that area’s giving ratio would be 3 percent. If Loudoun County’s giving were equal to the giving rate of Virginia’s overall giving ratio of 2.9%, it would generate and additional $155,000,000 for charity. The first study released in 2014, became part of a stable of research and information that informed the Community Foundation for Loudoun and Northern Fauquier Counties’ Faces of Loudoun campaign and supported by the Washington Regional Association of Grantmakers. The campaign portrays real people in Loudoun County who have relied on the services of local nonprofits addressing homelessness, aging in place, intellectual and mental disabilities, domestic violence, health, addiction, teen suicide,...